Mail Order Tips
There is a lot of excellent material being written and sold for beginners to themail order field. It seems everyone is ready, willing and able to offer their"words of wisdom" to the new business owner _ and this is GREAT! This action onthe part of almost every stable mail order dealer only goes to further prove mypoint in this report.
Mail order is loaded with the best people in the world! Walk into anycorporate-owned establishment and be introduced to "greed" first-hand. Pleasedon't get me wrong _ there are some very well run organizations, but any timeyou hire employees, the dedication to your product or service begins todeteriorate. In the early 1800's most of the businesses were owned by one personor one family. They took pride in their product and took the time to providetheir customers with high quality. The other day one of my customers called tothank me for a publishing job I had completed for them. They said they couldn'tfind my company's type of quality at any price locally. They explained that themajority of people don't take "pride" in their wares.
But what is mail order filled with? Small, one-person-owned businesses. We havebuilt them from the ground up and we are PROUD to be able to service ourcustomers. And when we have a customer complaint, we normally do every- thingand anything under our power (even if we lose money) just to make that customersatisfied! This is PRIDE! And I'd like to believe that most of us all have it!
Multi-level companies also sell excellent quality products. The shampoo andconditioner I use, the cream I put on my face every night, the mail orderprinting company I utilize as well as the many other products and services Iorder through the mail are products I could NEVER purchase locally. So don'tforget to let the beginners know who we really are! Beginners are like children(sort-of-speak.) They come into this industry with the willingness to learn fromexperienced professionals. They do not know when they are told to hand addresstheir envelopes in red ink that this is ridiculous!
If you take a 2-year-old child and tell them that people in Russia all havegreen skin _ they will believe you without question. They will never doubt yourword until someone else comes along and convinces them otherwise. Beginners tomail order are the same way. We have
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